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Recognize and Reward Members — Develop a Culture of Engagement


Recognize and Reward Members | Webinar | Hight Performance Group


  • 1

    Discover how recognition and rewards develop member loyalty over time.

  • 2

    Explore why modeling a culture of recognition makes you an essential organization.

  • 3

    Determine different types of recognition and reward and how to use them appropriately.

  • 4

    Discuss scalable ideas to recognize and reward for loyalty and “just because...”

Watch as Cathi Hight discusses ways to have members feel appreciated by leveraging recognition and rewards within a culture of engagement.

When thinking about the type of culture you are creating for your membership:

    • How does recognition and rewards influence member loyalty?
    • Why is it important to model a culture of engagement?
    • How can member recognition and rewards increase engagement and retention?

Recognition and Rewards Influence Future Behavior

Occasionally, you have been told you have done a good job or have been publicly recognized as a professional or for an achievement. Chances are, you felt a motivational boost, valuable, and proud. If you are like most member-based organizations, you have an awards event and the opportunity to showcase a small group of amazing members. But awards events require a long runway and staff resources to produce signature recognition. How could you elevate a larger group of members and make it part of your culture?

Member appreciation is crucial to your overall retention strategy. When members feel appreciated, they are more engaged and likely to recommend others to be involved with your organization. We know engagement is linked to member retention and that our members have more demands on their time and investments. Consider how you can leverage recognition and rewards to develop a culture of engagement.

Are you ready to develop a culture of engagement?

A Promoter of “Good Change”

Cathi Hight, is President of Hight Performance Group, an organizational development firm that helps develop healthy organizations to manage constant change, enhance customer loyalty and “work smarter, not harder.” She has over 25 years of experience in performance improvement, strategic planning, board development, and membership development.

As a certified Wiley Workplace Solutions Partner and Kaizen consultant, Cathi works with organizations to develop high performing teams, effective leaders, customer-centric practices, and productive work environments.

Cathi helps clients identify their real problems and solve them. She shares Kaizen principles of continuous improvement, making small and incremental changes, and improving customer experiences which bring about “good change” for internal and external customers.

Cathi is recognized nationally for her work with associations and is the author of The Member Retention Kit and A New Approach to Tiered Membership, and developer of the Work Smarter, Not Harder program. Hight Performance Group offers resources to help organizations attract, engage, and retain members. Cathi helps organizations stay relevant, effectively communicate the value of membership, and increase their bottom line.

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