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Ask Me Anything About Membership


What are your most pressing questions about membership trends and best practices?

    • Will membership increase, stay flat, or decrease this year?
    • How can we increase member engagement?
    • What investments should we make to grow membership?

Make 2022 a Banner Membership Year

Ask peers about their membership trends and you will hear a range of responses from “We’re having one of our best years ever!” to “We’re holding on by a thread” or something in between.

Why are some organizations thriving more than others?

Regardless of size, location, and industry-focus, member-based organizations need to be strategic, agile, and resourceful to attract and retain investments for their missions and deliver on diverse expectations. This could be a year of phenomenal membership growth if leadership, proven strategies, and resources are aligned. The competition for members’ investments is high and requires well-planned actions to be successful.

Cathi Hight and Shari Pash are two of the leading membership consultants in North America and collectively, they have helped hundreds of organizations recruit, engage, and retain members.

You can influence the discussion by posting questions you want Cathi and Shari to address. Attend the live webinar and hear their responses and walk away with the best advice in the industry.

What one change do you need to make to realize positive membership growth?

Ask Anything Membership | Webinar | Hight Performance Group


  • 1

    Explore the best advice to recruit more members.

  • 2

    Discover the best advice to drive and increase member engagement.

  • 3

    Determine the best advice to retain more members.

  • 4

    Gain the answers you need to grow your membership base and achieve better outcomes.

See how Cathi Hight and Shari Pash answer your peers’ most pressing questions about creating positive membership growth and engagement for organizations.


Guest Speaker: Shari Pash

Shari is founder of Strategic Solutions for Growth, a training company headquartered in Grand Rapids, MI. Her work focuses on sustainable member growth and Board of Director goals and strategy sessions, which requires much more than just maintaining the status quo – it calls for innovation, creativity, and a strategic approach.

Shari works with chambers of commerce, non-profit organizations, and associations throughout the U.S. and Canada.

Shari’s hands-on approach to membership and volunteer development is rapidly changing the way organizations view recruitment, engagement, and retention. Her customized, multi-step programs implement tools & reporting mechanisms to strengthen member engagement and new members from the ground up. In addition, Shari conducts board of director planning and goal setting sessions and works alongside her clients to take their efforts to the next level. Shari takes the expertise of her clients and combines it with her 30+ years of success in growth and development strategies to generate continuous, measurable outcomes.

Shari is a dynamic conference presenter for many national associations, including Association of Chamber of Commerce Executives (ACCE), National Home Builders Association (NAHB), Institute for Organization Management (IOM), Chamber of Commerce Executives of Canada (CCEC), and Canadian Home Builders Association (CHBA). As a highly sought-after industry professional, she is regularly invited to share her knowledge at state and provincial conferences across the U.S. and Canada.

A Promoter of “Good Change”

Cathi Hight, is President of Hight Performance Group, an organizational development firm that helps develop healthy organizations to manage constant change, enhance customer loyalty and “work smarter, not harder.” She has over 25 years of experience in performance improvement, strategic planning, board development, and membership development.

As a certified Wiley Workplace Solutions Partner and Kaizen consultant, Cathi works with organizations to develop high performing teams, effective leaders, customer-centric practices, and productive work environments.

Cathi helps clients identify their real problems and solve them. She shares Kaizen principles of continuous improvement, making small and incremental changes, and improving customer experiences which bring about “good change” for internal and external customers.

Cathi is recognized nationally for her work with associations and is the author of The Member Retention Kit and A New Approach to Tiered Membership, and developer of the Work Smarter, Not Harder program. Hight Performance Group offers resources to help organizations attract, engage, and retain members. Cathi helps organizations stay relevant, effectively communicate the value of membership, and increase their bottom line.

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