Do you hate selling and the idea of sales conjures up images of harassing telemarketers, door-to-door vacuum demos and sleazy car salespersons? Use this guide to modify your perception about selling, explore the seven stages of the sales cycle, and discover 10 strategies for selling your products/services better. Take the Sales Performance Scorecard to rate your sales performance, identify challenge areas and create a plan to improve. Samples and worksheets are included on a CD.